{"id":13408,"date":"2018-06-11T13:01:56","date_gmt":"2018-06-11T17:01:56","guid":{"rendered":"https:\/\/www.cubesmart.com\/blog\/?p=13408"},"modified":"2023-11-08T13:39:34","modified_gmt":"2023-11-08T18:39:34","slug":"inside-the-ecommerce-command-center-of-roger-disla","status":"publish","type":"post","link":"https:\/\/www.cubesmart.com\/blog\/real-life\/inside-the-ecommerce-command-center-of-roger-disla\/","title":{"rendered":"Inside the eCommerce Command Center of Roger Disla"},"content":{"rendered":"

\"\"<\/p>\n

This is one of a series of stories we are sharing to show what\u2019s inside CubeSmart. You not only get a peek inside our customer\u2019s storage unit, but also a peek inside what is important to them. Thank you to Roger, a customer of our CubeSmart store in the Bronx,\u00a0for sharing his story with us.<\/em><\/p>\n

From his office above the Bartow Avenue Bronx store<\/a>, Roger Disla attends to the hair care needs of thousands of people, overseeing a retail operation with a presence on Amazon, eBay, Wal-Mart and Groupon.<\/p>\n

Roger has been at this location for about five years. He likes the friendly feel of the place and the ease of the working environment. \u201cThe customer service seems very optimal in comparison to other competitors. The people here are nicer. They seem more professional and they really help you out with whatever you need.\u201d<\/p>\n

In addition to the office space, Roger\u2019s company maintains a storage space for supplies\u2014shelves of professional hair care products from dozens of brands that include Paul Mitchell, Redken, Matrix, Purology and Kerastase. The company, which also sells wholesale to beauty supply stores across the New York metro area, is now creating its own line of product as well.<\/p>\n

\u201cI\u2019m helping them out with that, making a website, distributing the products across all of our platforms and you know, hoping to develop some marketing strategies to generate some sales,\u201d Roger says.<\/p>\n

It\u2019s been an unexpected journey for Roger, who knew nothing about the world of beauty until he began this work. It all started after he graduated from the New York City College of Technology with a bachelor\u2019s degree in computer systems and started selling his books on Amazon. \u201cI did an internship with my current employer, packing. I needed a job, to be honest. You know from there it was like, \u2018do you know how to sell online on Amazon?\u2019 I\u2019m like, \u2018actually I do<\/em> know.\u2019 My boss gave me all these responsibilities and I just started learning, learning, learning, taking courses, so now I am basically the head of the department.\u201d<\/p>\n

Originally from the Dominican Republic and a Bronx resident since the age of 10, Roger lives on his own nearby. When he\u2019s not working he\u2019s watching anime with friends or traveling with his current girlfriend. \u201cI\u2019ve been to Barcelona, Punta Cana, Vegas three times\u2026 don’t ask why. I just like the experience. I\u2019ve been to Montreal, Toronto. I have a list of other places I want to go to.\u201d Next up is a trip to Cuba in July. Given that there\u2019s no break for online retail operations, he plans to manage his sales accounts remotely from his laptop.<\/p>\n

Someday Roger intends to even create his own products and sell them online, and this experience will serve him well. And the guy who was once oblivious to haircare recently started using Devacurl. \u201cI\u2019m trying to get my curls perfect for summer.\u201d<\/p>\n

We\u2019d love to hear how <\/em>self storage has positively impacted your life. Share your #HumansofSelfStorage story in the comments.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

This is one of a series of stories we are sharing to show what\u2019s inside CubeSmart. You not only get a peek inside our customer\u2019s storage unit, but also a peek inside what is important to them. Thank you to Roger, a customer of our CubeSmart store in the Bronx,\u00a0for sharing his story with us. […]<\/p>\n","protected":false},"author":16,"featured_media":23759,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1938],"tags":[140,691,924,232],"class_list":["post-13408","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-real-life","tag-bronx-storage","tag-customer-stories","tag-humansofselfstorage","tag-inside-self-storage"],"yoast_head":"\r\nInside the eCommerce Command Center of Roger Disla | The Storage Space<\/title>\r\n<meta name=\"description\" content=\"We explore what's inside the stories of our Customers. 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